Drishyam 3 Needs More Than Malayalam Hype

Despite securing an impressive ₹10 crore in global advance bookings a week before its release, Drishyam 3 still requires stronger promotional efforts in Telugu and other dubbed markets.

The Mohanlal-starrer has already sparked massive excitement among Malayalam audiences, highlighting the strength of the franchise and the trust viewers have in director Jeethu Joseph's storytelling.

However, the buzz beyond Kerala hasn't reached the level expected for a pan-Indian thriller release.

 The Drishyam brand is already highly popular across India due to the successful remakes of the previous films in multiple languages, especially Telugu and Hindi.

Yet, social media discussions, promotional events, and regional marketing campaigns for Drishyam 3 are currently more focused within the Malayalam market.

With just a week left until the release, the team still has ample time to push aggressive promotions in Telugu states and northern markets to widen its reach.

Special interviews with Mohanlal, regional press meets, trailer promotions, and dubbed-language content could help boost visibility among non-Malayalam audiences.

Since suspense thrillers rely heavily on audience curiosity and word-of-mouth, creating stronger pre-release excitement in Telugu and other languages could help the film open bigger nationwide.

The ₹10 crore pre-sales figure is definitely a strong start, but broader pan-India hype is still missing at the moment.

Pawan May Not Return to Movies Until He Fully Recovers

AP Deputy Chief Minister Pawan Kalyan is slowly getting better after recent nose surgery.

 He appeared lively during Prime Minister Narendra Modi's visit to his Hyderabad home a few days ago. People close to him say he's feeling much better now after resting properly and has already started handling administrative tasks again.

But the question of when he will return to films remains unclear.

 There are ongoing talks about his future projects with directors like Surender Reddy and Sujeeth. However, the main concern is whether Pawan is ready to start filming again soon.

Interestingly, during his recovery, Pawan reportedly told Chandrababu about past injuries from movie shoots that were ignored for years, which later caused health issues.

 Because of this, many around him believe it might not be safe for him to rush back into busy film schedules before he is fully healthy.

Right now, Pawan has a lot of political and administrative work as Deputy CM.

 With constant public engagements, meetings, visits, and party duties, he faces a lot of pressure every day.

People close to him are advising him to take enough time, fully recover, and then plan his movie work carefully without putting stress on his health or his duties.

The current plan under discussion is to take a proper break and then complete one or two films in a well-organized way without affecting his governance responsibilities.

 But for now, everything depends on how quickly and strongly Pawan Kalyan recovers in the coming months.

Samantha’s Bangaram Smartly Escapes a Big Mess

Samantha Ruth Prabhu is now putting more effort into films that focus on women. After not doing well in Telugu movies, she is trying again with "Maa Inti Bangaram," directed by BV Nandini Reddy. She had worked with this director before on the film "Oh Baby."

The movie was planned to come out yesterday, but the team had previously said they would delay it.

 Now they have confirmed that it will be released on June 19. It seems like this decision is making more sense now.

When the team first announced the delay, some fans and people in general thought Samantha missed a good time to release the film.

 Many suggested she should have released it on May 14th so it could run in theatres for two to three weeks. But taking into account the current situation in Telangana's theaters, Samantha made the right choice.

The exhibitors and single screen owners are asking for a share of the revenue if the producers don't agree.

 They want this change right away. If that had been the case, Samantha's film might have faced a problem and lost money.

No matter why the delay happened, it's clear that Samantha and her team made a smart decision.

Harudu Movie

Harudu

2h 10m |  UA16+

Release Date: 15 May 2026

Genre: Action, Drama

Language: Telugu

Cast

Venkat

Venkat

Hebah Patel

Ali Basha

Saloni Aswani

Sreehari Paila

Ravinder Reddy

Natasha Singh

Vedvika Soni

Crew

Director, Producer, Writer, Screenplay, Dialogue Writer

Raj Thalluri

Producer

Dikkala Laxmana Rao

Praveen Reddy V

Musician

Mani Zenna

Cinematographer

Anand Marukurthi

Editor

Uppu Maruthi

Personal Attacks Aren’t Need Of Hour In Tollywood

The way revenue is shared between theaters in the Nizam region is causing problems in the Telugu film industry.

 Producers and theater owners aren't getting along, as shown by the press meetings they've had in the past two days.

But instead of just explaining their positions, the situation is getting worse, with both sides attacking each other personally.

At a recent press event, producers said that Asian Suniel is setting up multiplexes wherever he can and called it funny that someone who builds so many multiplexes is worrying about single screen theaters.

 Suniel responded by saying Vamsi has fake hair and pointed out that he has built 33 single screen theaters.

Suniel also said, “I’ve built 33 theaters and have 5 more coming up.

 I also plan to take care of 15 more screens,” while criticizing Vamsi.

This isn’t going well.

 The conflict is not healthy for anyone involved, and both sides should realize this and work together to find a fair solution.

Right now, keeping things calm and handling things internally is more important than fighting with each other.

GV Prakash To Bring Bangaru Pallaki To Irumudi?

Mass Maharaj Ravi Teja is currently undergoing an image makeover following a series of unsuccessful releases.

 His upcoming film, Irumudi, directed by Shiva Nirvana, is one that fans should look forward to. Although promotional activities have yet to begin, music director GV Prakash Kumar has already brought the film into the trending charts online.

GV Prakash Kumar recently tweeted, "Villadhi veerudu... Veera manikantudu" without any additional details on X.

 Following this tweet, fans began to celebrate the possibility of the popular Ayyappa remix song coming to the big screen.

"Veera Manikantudu" is a well-known devotional song often heard at Ayyappa Temples and Bhajans, which takes devotees into a trance.

During a recent event, GV Prakash acknowledged the growing fan requests for the release of the film's first single, suggesting that his recent tweet could be a teaser for that single.

GV Prakash is a unique music director who can bring a fresh and different vibe to Ravi Teja's film.

Once the song is released, it has the potential to become an instant chartbuster.

At the same time, GV Prakash's popularity is on the rise in the Telugu industry as he has several exciting projects lined up.

 Meanwhile, Irumudi is produced by Mythri Movie Makers and features Priya Bhavani Shankar as the leading lady.

Reality Check: NTR’s Team Planning 100cr Welfare?

NTR is celebrating his birthday this month on the 20th, and fans are excited about several new film updates.

 However, there have been many rumors about charity events linked to his birthday.

There are reports that 100 crores of rupees worth of welfare activities are being planned for NTR's birthday and in the future across the Telugu states.

 But the actor's team has denied these claims.

In a statement, NTR's team officially confirmed that he is not involved in any of these activities and does not support them in any way.

The statement warns the public, fans, and well-wishers to be careful and not to contribute to any initiatives that claim to be connected to him or his office.

The team is worried about fraudulent activities and is advising people to stay away from them.

 NTR has always been in the public eye and is also connected to politics.

But he has been away from politics for a long time and is not supporting any party or individual.

 The statement is a clear and smart way to warn people who might be tricked into scams in the name of NTR.

On the other hand, the makers of Dragon are preparing to release a teaser, and we can also expect a video announcement about God of War.